Super Prompt Packs: AI instructions built for your type of business
The reason most people give up on AI after a week is that they don't know how to talk to it. A well-written prompt is the difference between a generic paragraph that sounds like no one wrote it and a useful response you can actually send.
The problem with how most people use AI
Most business owners type something like "write me an email about my dental appointment reminders" and get back something that sounds like it was written by a committee in 1998. The AI isn't broken. The instruction is just too vague.
A super prompt gives the AI enough context to actually be useful. It tells the AI who you are, who you're talking to, what you want the tone to sound like, and what you want to happen at the end.
The anatomy of a prompt that works
Your role: who you are and what kind of business you run
Your audience: who you're communicating with
The goal: what you want this communication to accomplish
The tone: professional, warm, brief, detailed
Any constraints: word count, specific details to include or avoid
Starter prompts by business type
For clinics, dental offices, and health practitioners
Copy this prompt
You are a helpful assistant for a small [dental / medical / physiotherapy] clinic in [city], Ontario. We are a professional but friendly practice with a focus on patient comfort and clear communication. Help me write [describe the task — appointment reminder, patient follow-up note, FAQ response, etc.]. Keep the tone warm, clear, and professional. Avoid clinical jargon. Maximum [X] sentences.
For spas, salons, and wellness businesses
Copy this prompt
You are the owner of a small [spa / hair salon / massage studio] in [city], Ontario. Our clients are primarily [women 30-55 / busy professionals / etc.] who value a calm, personal experience. Help me write [task — booking confirmation, seasonal promotion, follow-up after first visit, etc.]. Match the tone of a boutique that feels personal and unhurried, not corporate. Keep it under [X] words.
For home service businesses (contractors, cleaners, landscapers)
Copy this prompt
You are helping a small [roofing / HVAC / cleaning / landscaping] company in [city], Ontario respond to a [customer inquiry / complaint / quote request]. We are a family-run business known for honest pricing and reliable work. Write a [short / detailed] response that sounds like a real person, not a form letter. Be direct, friendly, and professional. Focus on reassuring the customer and moving toward a next step.
For nonprofits and community organizations
Copy this prompt
You are helping a nonprofit organization in [city], Ontario communicate with [donors / volunteers / community members / grant reviewers]. Our mission is [brief description]. Write [task — donor thank-you note, volunteer update, event announcement, etc.] in a tone that is genuine, mission-driven, and appreciative without being over-the-top. Avoid fundraising clichés. Keep it human.
How to make these work better over time
When you get a response you like, save it in a document called "Our AI Prompts." When something is off — tone, length, content — add a line at the end of the prompt like "avoid phrases like X" or "do not use the word Y." You're training your own custom shortcut. Within two or three tries, most prompts stabilize.
Want a custom prompt pack built for your business?
We'll review your most common communications and build a set of ready-to-use prompts matched to your voice, your customers, and your operations. Takes about 30 minutes on a call.